Saturday, May 18, 2013

Meeting the monster head on...

Despite my difficult financial situation and much contemplation over a couple of weeks,I went ahead and enrolled in an e-course, on something I have been dreading all along, social media marketing. It took a lot of bravery, willpower and teeth gritting perseverance to come to this conclusion of learning something which I resisted but necessary to grow my business. And it's been a week (out of 6) now with loads of reading materials and hands on assignments which never cease to bring me sweat and tears.

The idea of learning about social media marketing has been percolating on the back of my mind for quite some time and I kept telling myself that I didn't need them for my biz as long as I have a website, a blog, and a shop in working order. Alas, there is no point creating a masterpiece when no one knows about it, isn't there? I need to be visible!!!

Priority is certainly my way of getting things done, especially things I find intimidating and dreadful. I make sure to study everyday according to the syllabus and have my assignments completed way before the due date. There is no compromising and I would skip reading / making art if necessary.

Over the course of the 6 weeks, I'll need to keep reminding myself that picking up a new discipline takes time and it is my belief that social media marketing would be useful in taking my business to a new level. I understand that it is normal not to see immediate results and I shouldn't give up. I need to make sure I honour my choice and priority and seeing it all the way through.

I must admit that pursuing something I ain't passionate about is tough but the end goal outweighs the nitty gritty bits. There will be loads of challenges to overcome and my perseverance in the name of a clear goal is worthwhile when I get the hang of social media marketing and seeing my business soar.

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